On Wednesday 13 October 2021, one of the most hotly-anticipated social media trends of the year took place – #NoBraDay – a hashtag which does exactly what it says on the tin.
One of the accounts leading the way on Twitter this year was the UK-based @NoBraDay2021, which was established several years ago to promote body confidence and support the #NoBraDay initiative.
But while No Bra Day sounds like some kind of dream alternate universe to live in for 24 hours (a bit like Homer Simpson in the Land of Chocolate), there is actually a very serious message behind it.
Falling as it does in October – right in the middle of Breast Cancer Awareness Month – #NoBraDay is designed to encourage women to go braless as a means to raise awareness about breast cancer and remind them to check their breasts regularly.
And given the fact #NoBraDay was trending virtually all day, we certainly hope it succeeded in spreading the word about this incredibly important issue.
So, with that keenly in mind, let’s look at how some braless enthusiasts marked the occasion…
Who’s on their way to work 💼 & taking part in #NoBraDay ❌👙🗓?
If you are, send us a selfie & we will feature you 🤳!
Let’s help to raise some awareness in our own quirky style & make #NoBraDay trend as high as we can!
This one is definitely taking part on her commute 🚂👇 pic.twitter.com/9dYZb5lsID
— No Bra Day 2021 {22k+ followers} (@NoBraDay2021) October 13, 2021
Happy #NoBraDay 😜😜@NoBraDay2021 pic.twitter.com/bd2ZN29wXN
— Lottii Rose (@LottiiRose) October 13, 2021
Who’s still on their way to work 💼 & taking part in #NoBraDay ❌👙🗓?
If you are, send us a selfie & we will feature you 🤳!
Let’s help to raise awareness in our own quirky style & make #NoBraDay trend as high as we can!
This is one of our favourite #NoBraDay commuters👇 pic.twitter.com/B5RFtpXsUL
— No Bra Day 2021 {22k+ followers} (@NoBraDay2021) October 13, 2021
Welcome to everyone who is just joining us as part of our #NoBraDay ❌👙🗓 celebrations & awareness mission 🎀!
Scroll down to hear from our host @SexPretzel & be sure to get involved!
In case you need some help, check out our video:
👈 Every other day
👉 Today for #NoBraDay pic.twitter.com/jCPttHeEip— No Bra Day 2021 {22k+ followers} (@NoBraDay2021) October 13, 2021
Because they’re better when they’re free. And let’s remember that all women deserve to feel beautiful and empowered in their bodies! ❤️ @nobraday2021 #nobraday pic.twitter.com/pp70t34ZwN
— heyhotwifejade (@heyhotwifejade) October 13, 2021
A big #NoBraDay ❌👙🗓 shout out to @naughtynomads3 for sharing this photo of her out and about without wearing a bra👇
Thanks for sharing! pic.twitter.com/Ead27gLSBc
— No Bra Day 2021 {22k+ followers} (@NoBraDay2021) October 13, 2021
We are seeing lots of tags coming our way, & lots of photos & some video clips. Thanks to Alice for sharing this one with us 😍👇
It is still #NoBraDay ❌👙🗓 so keep tagging us & sending evidence of your participation!
More interactions = more #BreastCancerAwareness 🎀 pic.twitter.com/aSa7yxQuep
— No Bra Day 2021 {22k+ followers} (@NoBraDay2021) October 13, 2021
Make sure you're all following @NoBraDay2021 for the BEST of #NoBraDay tweets! 😜😈
Today is a great day because, hey, who doesn't love boobs?
But girls, this day is for reminding you to CHECK THEM BOOBS #Cancerawareness #NoBraDay2021 pic.twitter.com/h4td5tqGjs— Lottii Rose (@LottiiRose) October 13, 2021
This is one of our favourites so far👇
If you’re taking part in #NoBraDay ❌👙🗓 we want to know about it 😀
Tag us in your posts or DM us for an anonymous feature! pic.twitter.com/oiLdq36XHw
— No Bra Day 2021 {22k+ followers} (@NoBraDay2021) October 13, 2021
Happy #NoBraDay! Get checked regularly so we can whip cancers ass!! 💋🎀 @NoBraDay2021 pic.twitter.com/7wfhQF3rX8
— BeachBedCouple (@BeachBedCouple) October 13, 2021
Who wants a special #NoBraDay competition courtesy of the lovely @GeorgieLee2021 🙋♂️?
Like ♥️ & retweet 🔁 this post to enter. You could win:
▪️A month subscription to her fan page
▪️A custom video made just for you
▪️Three photos taken just for youWinners announced next week! pic.twitter.com/PAq7AzzoOD
— No Bra Day 2021 {22k+ followers} (@NoBraDay2021) October 13, 2021
Yes, we know this is in the US – but if London Underground want to encourage people back on the Tube, there’d be no greater marketing technique than this… 👀 #NoBraDay2021 @nobraday2021 pic.twitter.com/8AucTczlg8
— Man On (@ManOnToday) October 13, 2021
We’ve already started the countdown to No Bra Day 2022!
For more information, help and support about breast cancer, please visit the Breast Cancer Now website. And on Friday 22 October, wear pink to raise money and help make life-saving research and life-changing care happen – find out more about the Wear It Pink campaign.
